Sales of e-Books are booming.
By 2018, eBook sales are forecast to account for
about a quarter of global book sales.
according to Statista, a data aggregator
My friends and I are always arguing over eBooks: Who buys them? Who reads them? Who claims they never read them, but does? Regardless of these debates, eBooks are booming! Just look at these statistics published by Statista, the data aggregator:
20% of all American book readers take advantage of eBooks and consumer eBooks sales alone are projected to generate nearly 20 billion US dollars by 2018.
Today everyone can be his own publisher.
It's the biggest advance in publishing since Guttenberg. Not just for readers. But more importantly, for authors. No longer must authors search endlessly for an agent and publisher. eBooks have put publishing right back into the hands of any consumer with a PC or MAC. All that's needed is a good text to publish online; then, with a few bucks, the text can be converted into print and marketed.
eBooks are perfect for corporate marketing, too.
For companies, it's even better. No longer must they confine themselves to publishing "History of the Company" coffee table books at great expense. Now the company graphic designer can turn all those white papers and huge instruction manuals into e-Books. These books used to carry the condescending label of "vanity publishing." Today, when an eBook is published, it can usually compete successful against most professionally printed volumes. As for that company history, now the company can publish it first online--at very little expense--and then convert it to print. And while it's distributing the print version, the company can keep updating the text online until it's time for the second edition!
Grammar and word guru
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