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 Management guru Peter Drucker (1909-2005) Innovation experts are always using this quote--or something like it. It comes in different flavors such as “Culture eats strategy for lunch” or “Culture Eats Strategy for Breakfast.” I saw it recently on Linkedin. Nobody questioned it. All I can say is: “Innovation writers and experts, beware.” One thing is consistent: These quotes are always attributed to management guru Peter Drucker.  Why is that? Well, because these quotations sound like Peter Drucker. But when I saw another variation about a month ago online, I began to wonder “Did Peter Drucker really say this?” I just assumed he did because I have heard it over and over again in meetings...and even read it in print. So I researched it….And guess what? My conclusion was “zip:" There is no evidence Peter Drucker actually said this in one of his many books or speeches. Now, I admit my search wasn’t comprehensive. It included my product development book library, Google, Google Scholar, and a couple of academic databases to which I have access.  But since I found no evidence he said or wrote this, I concluded that these quotations are apocryphal; Drucker’s name is attached to them because it seems logical he might have said them. And also, perhaps the idea proposed in these these statements holds a core of truth. However, if one of my readers finds a variation of this quote actually said by Peter Drucker, please let me know!
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